Welcome to Bridal Elegance!

For over twenty five years Bridal Elegance in Grand Rapids, MI has been serving brides and their entire bridal parties with an abundance of personal attention and expertise. We have a beautiful selection of bridal gowns which we are so excited to show you, and many gowns from our more exclusive private collections. We take the time to get to know you, understand your wedding plans and dreams, and then help you find the perfect dress that flatters your style, figure, and price point.

Appointments are strongly recommended for the best service, and one on one attention we believe every customer deserves.


 Salon Hours:

Monday-Friday 11am to 5pm*
Saturday 10am to 4pm
Sundays Closed
*Weekday Evenings are available by appointment only.*

It’s what you are wearing when you say “till death do us part.” It is in every picture you take on the day that begins your “Happily Ever After.” It’s what you’ve been dreaming of since the first time you saw a blushing bride on her magical day. It is your wedding dress.

We get it.



3 hours ago

Bridal Elegance

Three absolutely beautiful options for this stunning lady - we want to know which one is YOUR favorite on her!?

(We know, we know - all of them look perfect, but ya gotta choose ONE 😘)

#BridalEleganceGR #BEBride #WestMichiganWeddings #shoplocal #bohobride
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1 day ago

Bridal Elegance

🎛😁The BEST possible number! We just rolled a 6 putting our discount for stock bridal gowns at 60% off this week only! It just can't get any better than this! 😁🎛 ... See MoreSee Less

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2 days ago

Bridal Elegance

"When I'm at my best, I am my father's daughter."

We hope our Bride Tribe had a day filled with giving some extra love to the fathers in their lives!

Instead of our #StaffPickSunday this week, we're sharing some of our staff members and their Dads 💕

Share your pics with your dad in the comments too, we're all family here! 👇❤
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